N. BOMBAES, A. .; O. BANTA, J.; G. ESQUIERDO, A. C. .; D. MARTINZO, C. .; B. UNICO, J. .; P. ENRIQUEZ, J. R. .; E. CASTOR, J. D. MEASURING WHAT MATTERS: THE IMPACT OF DIGITAL MARKETING CAMPAIGNS IN HIGHER EDUCATION INSTITUTIONS: Author: Philippines. Journal of Contemporary Social Science and Education Studies (JOCSSES) E-ISSN- 2785-8774, [S. l.], v. 6, n. 3, p. 16–29, 2026. DOI: 10.5281/zenodo.21782871. Disponível em: http://jocss.com/index.php/multidiscipline/article/view/378. Acesso em: 22 oct. 2026.